Skip to main content


<a few weeks ago>

PR guy at wacom: Fuck. FUCK FUCK FUCK! This whole AI shit is worrying budding artists so much, they're giving up on their careers! Our tablet sales are tanking! This AI craze is doing nothing for us! What a lemon! Unless... hmm! What if if we used it to generate ad illustrations? We could cut costs and at least squeeze *some* lemonade from this...

<a little bit later>

PR guy: oh no

I had no idea about this drama. I made a bit of research; and only the 'apology' remains public, not the illustrations used: https://nitter.net/wacom/status/1744814055137919388#m . Interesting case, thanks for sharing.
This entry was edited (10 months ago)
oh look, all complete with "apology not good enough" assclown replies
This entry was edited (10 months ago)
@davidrevoy i saw the image they did, let's see if i can find it, sec
@davidrevoy here it is. amazingly crap, also.
Haha, okay. Pretty obvious. I see why they got in a shitstorm now 😆 . The way that the scales are painted on this dragon is an obvious flag of the AI. (Or someone copied/pasted the scales from a photo or vector, and applied a bunch of smoothing, averaging, and sharpening filters). Same with the confusing origin of the tail branching out from the creature's stomach...
I thought the people at Wacom had some training in digital painting, or a better eye for computer graphics, but no. 🤣
@davidrevoy The same week as Magic: The Gathering. *sigh They don't seem to learn anything from these mistakes.
@sylvia_ritter Oh, interesting as well. Thanks for sharing, I found a way to check it https://nitter.net/wizards_magic/status/1744056808254173447#m , 😱
my guess is someone was working with zero budget and probably handed the work to an intern. teeth are bad too, the feet region is also confusing. it only holds up as long as your sight doesn't linger for more than 2 seconds
This entry was edited (10 months ago)
I thought the people at Wacom had some training in digital painting, or a better eye for computer graphics, but no. 🤣


:ym_rofl: @davidrevoy et @lritter, they didn’t even bother to properly remove the background :neocat_facepalm:

@cnx True, I thought Photoshop had a AI-powered magic wand that was doing a better job at removing this thin 1px bright pixels all around the model. 🤣
@davidrevoy I feel like I need to take a course on spotting AI images because it's getting kinda hard, even when pointed out to me
@robinsyl Maybe I should write a blog post about this. But I'm afraid if I do, the AIBro will use it as a TODO list of what to improve and/or disguise to make their AI-generated image look more authentic. In that case, I might prefer to keep it to myself.

@davidrevoy Wait, Wacom people, despite working in a company related to painting and computer graphics, doesn't know anything about them.

Those corporate sh*tshow is more interesting than I think. 😂

@davidrevoy

thought the people at Wacom had some training in digital painting, or a better eye for computer graphics, but no.


Probably not in the sales or advertising department.

"we vetted the image using a few popular online tools"

Point one: aren't those tools also AI based?

Point two: if the image is as obviously AI as most on this thread say, shouldn't you be able to make that out without those tools? Use your eyes!

@badri
1. I think yes. There is a lot of AI detectors out there https://duckduckgo.com/?q=AI+detector&t=ffab&ia=web , but I doubt about how well they work. A user on our Pepper&Carrot channel reported once one of my artwork was detected as AI, while I had full video timelapse proof it wasn't.

2. Yes! But that only shows probably how much the PR/Marketing team at Wacom works under a lot of pressure and short delays.When things are made so roughtly like that, it's often when no one care or had time to look at it.

right...I guess it's more like "we've got a deadline to push out this graphic so let's just send it on"

In fact I feel like that's going to be a common use for generative AI: quickly create filler images when you don't have time to work on it properly 🏃

@badri I agree! AI is the new version of 'insert Clipart' 😅
@JennyFluff @robinsyl Well seen Jennifer. 🎯 The graphist deformed (extended) the surface of the tablet on right to put the text. 🤣 The original tablet has the button centered: https://wcm-cdn.wacom.com/-/media/images/products/pen-tablets/wacom-intuos/media-gallery/wacom-intuos-g4.jpg
it's weird that they don't hire artist to draw it instead. Why choose AI? Do they feel that their tablets aren't good enough for drawing?
Hi Stark Potano, not really strange because as Megan point out in the thread https://nitter.net/wacom/status/1744814055137919388#m, it comes from an Adobe stock. They didn't choose AI on purpose, they just typed on their Adobe tool to insert a cute dragon and done (I guess). PR and marketing department (sometimes merged) usually grab their artwork from this stock to deliver things for yesterday. Commissioning an art or making it would take a full day minimum (a couple of weeks with an external).
This entry was edited (10 months ago)