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Congrats to The Guardian on hiring Doctorow to explain enshittification to the non-tech masses.

https://www.theguardian.com/technology/2025/oct/05/way-past-its-prime-how-did-amazon-get-so-rubbish #enshittification #CoryDoctorow #software


Way past its prime: how did Amazon get so rubbish?

Sick of scrolling through junk results, AI-generated ads and links to lookalike products? The author and activist behind the term ‘enshittification’ explains what’s gone wrong with the internet – and what we can do about it
Cory Doctorow (The Guardian)
#Software #enshittification #corydoctorow
myrmepropagandist
myrmepropagandist  
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Please consider this scary thought: chatGPT has not yet started the enshittification pivot. That is yet to come. It is, for now, free of ads, free of clutter, and free of (obvious) manipulation.

But of course that must change as they move into the "more profitable" part of their growth cycle.

What will advertising look like in that environment. One that is already too manipulative? One that is already playing fast and loose with the truth.

shudder with me at what is to come

Hypolite Petovan
Hypolite Petovan  
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@myrmepropagandist @zeldman I've read about a new field, Prompt Engine Optimization, meant to favor the mention of a specific brand when someone asks about a general topic. We're almost there already.
@zeldman @myrmepropagandist
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